Case 2: Types of Researchers
Result
Our work resulted in our mental model map
with dozens of research priorities overlayed
by relevant personas and three detailed
persona descriptions.
These were constructed in such a way that
they describe current technology and tools
where relevant, but also can be applied as
core underlying behaviors when the next
paradigm shift occurs (this happens often in
software development).
We put these results to work by using them
in ideation workshops and helping to rapidly
onboard new product team members.
A single persona diagram of the three created
The final map featuring numerous concrete user tasks by
persona. Each card is a task, organized by related tasks and
noted for which personas do that task.